|
|
|
Far East Movement "If I Was You (OMG)"
Monday January 23, 2012
Los Angeles electro-hip hop group, Far East Movement, have just released the official music video for their new single, "Jello" featuring Rye Rye. The video, directed by Matt Alonzo (Lil Wayne, Soulja Boy), shows the group crashing a political event with Tiger Woods, Oprah, and others.
"Jello" comes from the group's upcoming album, Dirty Bass (due later this year via Cherrytree/Interscope), and is available now on iTunes. Dirty Bass is the follow-up to the group's major label debut album, Free Wired, which featured the hits "Like A G6" and "Rocketeer" (feat. Ryan Tedder), among others. For more on Far East Movement, visit the group's official site at www.fareastmovement.com.
Monday March 28, 2011
Check out the premiere of Far East Movement's new video "If I Was You (OMG)" featuring Snoop Dogg filmed at La Cita in Los Angeles.
"We wanted to portray what the song represented," explains Kev Nish. "For us, it's about bridging that classic West Coast through Snoop Dogg with the DJs in the party scene and mixing those two worlds."
The Stereotypes-produced track appears on FM's debut album, Free Wired, which is available now via Cherrytree Records.
Tuesday February 22, 2011
Far East Movement stopped by The Cherrytree House for an eye-catching, glow-in-the-dark performance of their song "So What?" with brand new verses. The downtown LA natives pay homage to the legendary Beastie Boys on the track which appears on their debut album Free Wired.
Free Wired is available on iTunes now and also features FM's hit singles "Like A G6" and "Rocketeer."
Far East Movement (also known
as FM) has bridged the gap between underground party records and mainstream
hip-hop and pop. They blend elements of hip-hop, pop, electro and dance to
create an original sound and lifestyle they call ‘Free Wired’.
The group translates this ‘Free Wired’ way of life by constantly staying
interactive and living the lifestyle it promotes. Whether it’s their weekly
music show on
www.cherrytreeradio.com,
blogging everyday on
www.fareastmovement.com
or uploading a series of FM Satellite webisodes they shoot on the road with
their ‘spy cams’ they always stay free to “’geek out’ 25 hours a day, 8 days a
week.”
Kev Nish, Prohgress, J-Splif, and DJ Virman, always donning stylish shades,
skinny ties, and shiny blazers and fresh kicks have taken the current Los
Angeles club scene global, already having to their credit two world tours,
numerous song placements on television and film, and a # 1 song on Los Angeles
radio all before they even dropped their debut album, appropriately titled, Free
Wired, scheduled for a Fall 2010 release on Cherrytree Records/Interscope.
Cherrytree Records head, Martin Kierzenbaum, was inspired with the direction FM
was taking with their careers. “Martin told us, ‘You guys have a lifestyle and
party that we want to be invited to, we not only like your songs, but love your
sound and movement,’” Kev Nish said of Kierzenbaum, who oversees the careers of
Cherrytree Records artists Lady Gaga, Keane, La Roux and Tokio Hotel.
Martin was moved by FM so much that he passed their music on to mega-star Lady
Gaga’s camp that led to an invitation out on her overseas Monster Ball tour
dates in April 2010. FM call it, “a ‘Free Wired’ moment and incredible learning
experience…she puts 200 percent into 2-hour shows, back to back nights, every
night, it’s inspirational.” While on the road they say they got some key advice
from one of today’s most exciting and theatrical live performers. They went back
overseas the following month when they were invited out by N*E*R*D*.
It is FM’s stage energy and the ‘Free Wired’ lifestyle that started to change
the way people reacted to their music. Not just the energy and lifestyle, but
fashion and technology play a huge part. “We’ve played at every club in southern
Cali and thrown parties, ‘geekin out’ at friends lofts and rooftops in downtown
LA until the sun came up.” “Our routine and fashion allow us to party all
night, then head straight to an important business meeting in the morning, we
always stay business fresh, plus we keep shades on to hide the lack of sleep,”
jokes Prohgress,
It was at those all-night parties that the group honed their sound and
performance skills. “We felt like when we started messing more with hard
electro synths, 4 to the floor drums and upbeat Daft Punk-type production it
just seemed to connect better with the type of performance we do,” Prohgress
said. “And once we had ‘Girls On The Dance Floor’ that was just like the bazooka
ammunition that we needed.”
“Girls On The Dance Floor” became an undeniable, high-energy track that prompted
women from all over to record videos of themselves dancing to the song and
upload the clips online. The song exploded the latter part of 2009 in
nightclubs and topped the playlists in L.A. The requests and heavy rotation
earned Far East Movement a spot on a prestigious L.A. concert headlined by
Jay-Z.
The follow up record “Like A G6” received an even more rabid reaction from
listeners. “That one had over a million hits on YouTube before it even had one
play on the radio,” Kev Nish said about the song they put together in two hours
with Los Angeles producers The Cataracs.
Free Wired, the album, captures the hypnotic, electronic energy of earlier
hits “Girls On The Dance Floor” and “Like A G6”, but also encompasses a
slower-paced, ‘80s dance, pop and tribal sound.
Snoop Dogg guests on the bombastic “If I Was You” where you don’t hear a typical
Snoop, but hear him singing and integrating himself into the FM sound. There’s
also the mid-tempo dance floor track, for all the dance crews that love FM,
called “So What” that samples a group that with a huge influence, The Beastie
Boys’ and their smash “So What’cha Want”.
Lil’ Jon gets amped on the soon to be club banger “Go Ape.” While recording “Go
Ape” with their resident producers, the Grammy nominated Stereotypes, Lil’ Jon
was suggested for the track due to its crunk influence. Within moments,
Stereotypes [due to a previous relationship with the producer] had the “Get Low”
rapper and producer on iChat. Lil’ Jon expressed immediate interest. “’SEND IT
OVER!’” Kev Nish recalled of Lil’ Jon’s reply. “Next thing you know, a couple
days later, Lil’ Jon is on it.” It was these moments that FM call, ‘Free
Wired’, that played a theme in putting this album together.
Free Wired will slow the tempo up on the album with the upcoming single ‘Rocketeer’.
This radio-ready massive pop ballad features OneRepublic front man Ryan Tedder.
“Our next single is going to surprise a lot of Far East Movement fans in a great
way, “ states J-Splif. “It’s definitely outside the box for us, but we love to
push our musical boundaries.” There’s also the fast tempo, pulsating, dance
love song called “Don’t Look Now” also produced by the Stereotypes.
“The Far East Movement reps the diverse music fan that hits up 3 clubs playing
all different music in 1 night, with a flossy and stylish fashion interest, low
ridin' around LA in a fresh set of rims and a fresher pair of kicks, then hits
the after-after party in the early a.m. and finally stumbles home to go on the
computer and live all that online" the group says.
Far East Movement all grew up together in Los Angeles. They were influenced by
the thriving downtown LA scene and a wide array of music from fellow West Coast
classics like the Pharcyde and Dr Dre, to the dance music of DJ Tiesto and Daft
Punk, to LA rockers like Guns N Roses, Linkin Park and Blink 182. “Our musical
inspiration is as large as what we can hold on our iPods.”
After graduating from high school the group started taking music more seriously,
doing shows wherever they could at Los Angeles bars, clubs and lofts. One of
their earlier shows was a successful benefit show that raised money for a drug
rehab center that helped a lot of their friends in the community. This came
before the group even had their first song recorded. The group loved to perform
and perfect their stage presence wherever they could.
“Another big part of our movement is how we stay connected to the fans
ourselves,” states J-Splif. “They demanding our songs on radio and at the clubs,
so we’re always listening and try to give back. We used to go to a club and
watch all night just to see how the crowd would react to certain songs the DJ
played and soak it in.” ”It's important that we translate to everyone what we’re
about on this album,” Kev Nish added. “We want people to feel free to 'geek out'
however they feel comfortable and stay wired with us whether partying or home
online. Live Free and Stay Wired is where is stems from.”
Another influence came when they saw Kanye West live and the kind of performance
he achieved. “I remember we saw a Kanye show,” Prohgress said. “He threw a towel
into the audience and people were fighting for it. We wanted to give that type
of energy.” “It’s always been about that energy and that lifestyle at our
shows.”
You already might be familiar with Far East Movement’s music unknowingly as they
also receive placements that are as impressive as artists who have already
reached superstar status. “Girls On The Dance Floor” was featured in a major
scene in the hit film Get Him To The Greek, MTV’s America’s Best Dance Crew
season 4 finale, CBS’ CSI Miami, and FOX’s So You Think You Can Dance.
Their music has also been heard on television hits Gossip Girl, Entourage, ABC
Family’s Lincoln Heights, 2009 Miss America pageant and in the blockbuster film
and video game “Fast and Furious”. They were also featured performers at both
the Cannes Film Festival and Sundance Film Festival in 2010.
Their tours have taken them to Asia, South America, UK, Korea, Hong Kong, Macau,
Singapore, Brazil, Netherlands and all over the US.
Far East Movement is now anxious to take advantage of all the opportunities
their fast-rising career will afford them. Considering their independent,
go-getter mindset, talent, and willingness to break out of the box, Far East
Movement is indeed setting themselves up for the long run.
|
|